NIMO WITH LOVE x
LIVE, LOVE, LORI
Two Munich souls with a shared purpose: to bring warmth and lightness into everyday life. Introducing Lori of @lifelovewife—and her capsule collection with Nimo: effortless joy, ready to wear.
LORI WILHELM, MUNICH

THE COLLAB
While most influencers curate picture-perfect feeds in far-flung dream locations, Lori’s world is refreshingly real. What she wears works not just for resort escapes, but for everyday life – at home, hosting friends, or running errands with kids in tow.
That’s exactly the spirit we’ve captured in the Nimo × Lori capsule: easy pieces that radiate positive energy and make you feel good in your own skin. Designed with Lori’s signature charm and Nimo’s artisanal touch, this edit is for women who want to look effortless and feel at ease—wherever life takes them.

MEET LORI
Known to her thousands of followers as @lifelovewife, Lori has a way of making people feel seen. Her content is refreshingly unfiltered – equal parts style inspiration, motherhood musings, and laugh-out-loud honesty about the beautiful chaos of everyday life.
A natural storyteller with a razor-sharp wit, Lori draws you in with her ability to make even the simplest moments feel joyful and real. It’s no wonder that whatever she wears, everyone wants to wear too.
One day, you realize, it was never about the big things. You realize, it's actually about the little moments. That feels like magic.
SHOP NIMO x LORI
View allLORI'S WORLD